With the Pumpkin Spice Latte making its annual comeback at Starbucks today, fall will be here in just a few weeks. Ahead of the season, Pinterest has just come out with their Fall 2024 Trend Report to tell us what will be big in fashion, beauty, design, hobbies and food.
According to the site, this fall will be the “season of comfort and creativity.” This includes cozy spaces, at-home projects and group activities. Here’s what Pinterest predicts will be popular this fall.
- People are looking to create “cozy fall vibes,” with searches for the term up 90%.
- This includes green home decor, as searches for it have increased by 2,670% since last year, and searches for “sage and blue color palette” have gone up 570%.
- Japanese style is also influencing decor trends, including Japanese vintage art. Searches for “zen house” are up 405% and “Japanese living room design” searches have increased by 135%.
- Japanese culture is also big in fashion, with searches for “Japan fall fashion” growing by 140%.
- Nature-inspired patterns are expected to be big, like “leopard print jeans” (searches up 2990%), and “camouflage outfits” (up 2295%), along with “puff skirts” (up 1015%) and “puffer jacket outfit aesthetic (up 70%).
- When it comes to beauty trends, intricate “Japanese-inspired nail art” (up 600%) will be popular, as will “more-is-more” makeup, like “soft baddie makeup” (up 700%), and “fox hair color” (up 1530%) and “cherry blonde” (up 6300%). Bangs are back in style, too, especially “Japanese side bangs” (up 1645%).
- As for what everyone will be eating and drinking, earthy ingredients are going to be big, including “okra water” (searches up 470%), “ginger spice” (up 240%) and pistachio butter (up 240%).
- People will be keeping themselves busy with crafty hobbies, as searches for “small bead bracelet ideas” are up 2,000%, and searches for “bag making” are up 190%.
- Club activities are expected to be popular, with searches for “ book clubs” up 180%, “cookbook club” searches have grown by 130% and “run club” searches have increased 700%.
Source: Pinterest